DUBLIN, Aug. 21, 2020 /PRNewswire/ — The “Streaming Analytics Market by Component, Application (Supply Chain Management, Location Intelligence, Sales & Marketing, Fraud Detection), Industry Vertical, Deployment Mode, Organization Size, and Region – Global Forecast to 2025” report has been added to ResearchAndMarkets.com’s offering.
The global streaming analytics market is expected to grow from USD 12,544 million in 2020 to USD 38,635 million by 2025, at a Compound Annual Growth Rate (CAGR) of 25.2% during the forecast period.
Artificial Intelligence (AI), big data analysis, and the Internet of Things (IoT) are some of the emerging technologies creating possibilities for better interpretation and understanding of user behavior. The strategic business shift toward real-time, which accurately provides forecasts for faster decision making, is also expected to drive the market growth. However, inadequate system integrity is one of the factors hindering the market growth. The objective of the report is to define, describe, and forecast the streaming analytics market size based on component, application, organization size, deployment mode, industry vertical, and region.
In a short time, the COVID-19 outbreak has affected markets and customers’ behavior and is making a substantial impact on economies and societies. With offices, educational institutions, and manufacturing facilities shutting down for an indefinite period; major sports and events being postponed; and work-from-home and social distancing policies in effect, businesses are increasingly looking for technologies to help them sail through these difficult times.
The COVID-19 pandemic is impacting businesses across the globe. Analytics companies are trying to fight this pandemic by keeping their assets online and ensuring the privacy and security of data across networks. Analytics professionals, business intelligence professionals, and professionals providing expertise in advanced analytics, such as AI and ML, have been called for their expertise to help executives make business decisions on how to respond to the new business challenges caused by the COVID-19 outbreak.
Streaming analytics companies are also facing challenges related to the inflexibility of data infrastructure. For instance, network infrastructure in Europe is witnessing higher connection drop rates and lower audio quality. The European Union (EU) has asked streaming service providers to limit picture quality to alleviate potential outages.
Software segment to account for a larger market size during the forecast period
The streaming analytics market, based on components, covers software and services. Software creates opportunities for organizations to better engage with their customers and clients. It further enables enterprises to identify the target audience and their preferences and choices, as well as learn about customer experience. The streaming analytics software provides enhanced functionalities, such as monitoring, customer profiling, campaign management, and demographic analysis, to improve the current policies for customer/client engagement.
Moreover, streaming analytics software helps to enhance the customer experience and business profitability. The bundled software is being deployed in retail stores, hotels, restaurants, and other crowded places with footfall analytics, customer engagement, customer experience management, customer behavior analytics, and loyalty management, among others. The advent of social streaming, which integrates real-time information from social media, is expected to help businesses deliver a seamless and personalized consumer experience via omnichannel sales approaches, to gain a competitive advantage.
Telecommunication and IT to account for the largest market size during the forecast period
Enterprises in the telecommunications and Information Technology (IT) industry have shifted their approach to a customer-centric one and are focused on offering feature-rich customized products at competitive subscriptions and pricing. There is a tremendous increase in consumer-generated data comprising digital documents, social media content, and other digital data, such as location and activity logs, on a large scale.
The telecommunication and IT industry leverage powerful cloud-based streaming analytics software and services to design enhanced marketing campaigns for customer acquisition and retention. Customer experience plays a vital role in the competitive business environment. It helps preserve customer loyalty and improves brand perception. Furthermore, the ever-changing customer preferences and the increasing smartphone and internet penetration are expected to accelerate in the coming years further.
North America is expected to account for the largest market size during the forecast period. Organizations are gradually turning customer-centric, thus leading to the higher adoption of streaming analytics software and services, and the increasing adoption of digital business strategies are the major factors that are expected to drive the adoption of streaming analytics in North America. The streaming analytics market in North America is expected to grow steadily, as enterprises are adopting advanced analytics software and services at various levels as a part of their strategy to sustain in the market and achieve improved business functioning.
Currently, Asia Pacific (APAC) is witnessing significant growth opportunities, owing to growing technology expenditures in major countries, such as Japan, China, and India, and the demand for cost-effective analytical software and services among Small and Medium-sized Enterprises (SMEs).
The market study covers the streaming analytics market across segments. It aims at estimating the market size and the growth potential of this market across different segments, such as components, deployment modes, organization size, applications, verticals, and regions. It includes an in-depth competitive analysis of the key players in the market, along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.
The major vendors include IBM (US), Oracle (US), Microsoft (US), SAP (Germany), Software AG (Germany), SAS Institute (US), Oracle (US), Tibco (US), Impetus Technologies (US), Striim (US), WSO2 (US), Inetco(Canada), SQLStream (US), Axonize (Israel), Espertech (US), Cloudera (US), Google (US), HPE (US), AWS (US), Intel (US), VMware (US), MapR (US), Mphasis (India), Altair (US), Adobe (US), Teradata (US), Vitria Technology (US), Conviva (US), IQLECT (India), and Iguazio (India).
Key Topics Covered
1.1 Introduction to COVID-19
1.2 COVID-19 Health Assessment
1.3 COVID-19 Economic Assessment
1.4 Objectives of the Study
1.5 Market Definition
1.6 Market Scope
1.7 Currency Considered
1.9 Summary of Changes
2 Research Methodology
3 Executive Summary
4 Premium Insights
4.1 Attractive Opportunities in the Streaming Analytics Market
4.2 Streaming Analytics Market: Top 3 Applications
4.3 Streaming Analytics Market in North America: by Component and Top 3 Industry Vertical
4.4 Streaming Analytics Market: by Region
5 Market Overview and Industry Trends
5.2 Market Dynamics
22.214.171.124 Emerging Technologies such as Big Data, IoT, and AI to Drive the Market Growth
126.96.36.199 Strategic Shift Toward Real-Time Accurate Forecasts
188.8.131.52 Data Connectivity Through Hybrid and Multi-Cloud Environments
184.108.40.206 Lack of Integration of Legacy Systems with Streaming Analytics Solutions
220.127.116.11 Real-Time Recommendations, Pattern Detection, and Anomaly Detection to Gain Traction
18.104.22.168 Strengthening Regulatory Landscape for Data Protection
22.214.171.124 Handling Large-Scale Data in a Decentralized Environment
126.96.36.199 Data Privacy Concerns with Data-Intensive Companies
188.8.131.52 Network Slowdown due to COVID-19 Pandemic to Impact the Growth of Streaming Analytics Market
5.2.5 Cumulative Growth Analysis
5.3 Use Cases
5.4 Regulatory Implications
5.4.1 General Data Protection Regulation
5.4.2 Health Insurance Portability and Accountability Act
5.4.3 Payment Card Industry Data Security Standard
5.4.4 SOC 2 Type II Compliance
5.4.5 ISO/IEC 2700
5.4.6 The Gramm-Leach-Bliley Act
6 Streaming Analytics Market: COVID-19 Impact
7 Streaming Analytics Market, by Component
8 Streaming Analytics Market, by Application
8.2 Fraud Detection
8.3 Sales and Marketing
8.4 Predictive Asset Management
8.5 Risk Management
8.6 Network Management and Optimization
8.7 Location Intelligence
8.8 Supply Chain Management
9 Streaming Analytics Market, by Organization Size
9.2 Large Enterprises
9.3 Small and Medium-Sized Enterprises
10 Streaming Analytics Market, by Deployment Mode
11 Streaming Analytics Market, by Industry Vertical
11.2 Banking, Financial Services, and Insurance
11.3 Telecommunications and IT
11.4 Retail and Ecommerce
11.5 Healthcare and Life Sciences
11.8 Energy and Utilities
11.9 Transportation and Logistics
11.10 Media and Entertainment
12 Streaming Analytics Market, by Region
12.2 North America
12.5 Middle East and Africa
12.6 Latin America
13 Competitive Landscape
13.1 Competitive Leadership Mapping
13.1.1 Visionary Leaders
13.1.3 Dynamic Differentiators
13.1.4 Emerging Companies
13.2 Strength of Product Portfolio
13.3 Business Strategy Excellence
14 Company Profiles
14.6 Software AG
14.7 SAS Institute
14.8 Tibco Software
14.28 Vitria Technology
For more information about this report visit https://www.researchandmarkets.com/r/6o1qwm
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