Data Transforms Your
E-commerce Solution


October 8th

E-commerce ROI
in 30 Days
Thru Data & Search

On Demand
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Chris Jobse

Masterdata and Product Information Management expert, founder and owner
As a senior Masterdata and Product Information expert Chris is advising customers to organise their data in the most efficient way to serve their OmniChannel goals. He is a specialist in optimizing business processes and advising the management to implement the right tooling to support these processes. Amongst his customers are major international companies like Ahold, Blokker, Hunkemöller and Staples International. Chris has helped many retail and wholesale companies in RFI and RFP processes, selecting the right PIM/MDM tooling. Recently he founded in which he makes a (semi)automated match between customer, PIM vendor and implementation partner.
Henrik Liliendahl

What is Product Data Syndication?

Product Information Management (PIM) has a sub discipline called Product Data Syndication (PDS). While PIM basically is about how to collect, enrich, store and publish product information within a given organization, PDS is about how to share product information between manufacturers, merchants and marketplaces. Marketplaces Marketplaces is the new kid on the block in this

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Six Product Attribute Levels

The basic bricks in Product Information Management (PIM) are product attributes. An attribute is a distinct data element that describe a specific property or feature of a product. You can divide the different kinds of product attributes into the following levels: 1: Basic Attributes 2: Classification Attributes 3: Trading Attributes 4: Recognition Attributes 5: Self-Service Attributes 6: Competitive Attributes 1: Basic Attributes

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Would you like to be considered as a member of our Think Tank?


Henrik Liliendahl

MDM/PIM Consultant

Kay Winkler

VP of Chapter Services at ABPMP

Debanjan Rudra

Product Owner (PIM / MDM...)

Ken Hubacher

Owner / EntityWise

Curt Anderson

eCommerce Strategist

Scott Taylor

MetaMeta Consulting


PIM&Product MDM Consultant

Brice McBeth​

Reap Marketing Founder​