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PIM News is the only non-commercial source for Master Data Management, Product Information Management and Digital Asset Management news and events. We also provide thought leadership articles from industry experts and bloggers in our Think section. You can submit events and articles to be considered for posting to our editor.
VoIP Basics: Everything Beginners Should Know!
If you are interested in knowing everything about the VOIP, this VoIP Guide is for you! In this guide, you will get to know everything about VoIP and its features. You will come to know about the history, common terminology, how to get started, and finding the right solutions for your business. So, if you
Inriver Named a Leader in 2021 IDC MarketScape for PIM Applications for Commerce
Inriver About us news July 29, 2021 | Press Releases Ease of use, digital shelf analytics, and built for the future make inriver a leader CHICAGO and MALMÖ, Sweden–July 29, 2021—Inriver, the solution that empowers organizations to deliver revenue-driving product information management (PIM) across every customer touchpoint, today has been named a leader in the IDC MarketScape: Worldwide
Creating the right conditions for B2B ecommerce success
Ecommerce is growing rapidly in B2B as well as B2C brands but is still not the norm, so what’s the right model for customers as well as colleagues in sales and across the business? Image: Shutterstock For anyone working in B2B sales and marketing for the last 18 months, it’s a statement of the obvious
Supercharging Customer Retention | Expert Advice
By Jack M. Germain Jul 26, 2021 5:00 AM PT Lifetime Value or LTV is key to growing your business. Without it, you might as well turn off the lights and go home. LTV is the total amount of money that a merchant receives from a customer’s entire lifetime of association with a seller. Thus,
Digital Currency Versus Bitcoin and the Future of Money
When Bitcoin debuted in 2009, I published an article making a few predictions using my Hard Trend Methodology that have proven to be highly accurate. While I stated that cryptocurrency and blockchain technology represented a Hard Trend that would grow exponentially, it is time to discuss the next Hard Trend: digital currency You likely have
A day in the life of… Julia Burton Brown, Commercial Director EMEA, Inskin Media
Today’s ‘Day in the Life’ features Julia Burton Brown, Commercial Director EMEA for Inskin Media. Julia chats all about the challenges of motivating remote teams, Inskin’s focus on attention measurement, and her advice on remaining resilient in a crisis. You started at Inskin back in 2016 – what led you to your role as Commercial
Will subscription retailers retain customers post pandemic?
Brands like Dollar Shave Club, Birchbox, and BarkBox have all seen success with a subscription model in the past- way before the pandemic began. However, the growth of the subscription model has accelerated since Covid-19, as consumers have sought out new ways to shop online. According to a report published in June by the Royal
8 Tips For Staying Creative In Your Content Marketing
Struggling to remain creative during the content creation process is a challenge that most, if not all, content marketers have faced at some point in their career. Novel ideas are often simply hard to come by and creativity doesn’t always follow the same tight deadlines that content marketing does. Coming up with fresh, new and